Why investors should take a long-term perspective and not panic

On the 24th of February, the Russian President Vladimir Putin ordered a military invasion against Ukraine. A war that many had considered unthinkable had begun. Russia's invasion of Ukraine has sent shockwaves through pretty much every asset class across the globe. But if you are a long-term investor the best course of action for most individual investors is to keep calm and carry on.

It's only human nature to want to sell your investments in a down market. Why? Most of us are risk-averse and want to avoid losing more of our money. However, when it comes to investing, a logical approach and a long-term mindset are required to outsmart the short-term down markets. Selling into a falling market is the opposite of what successful investors do.

Time-Tested Strategies

Managing the volatility of our emotions is more important than the volatility of the markets. Read our latest guide to find out more.

If you have a well-diversified portfolio, then it is more important than ever to stay the course. You have a strategy in place that reflects your risk tolerance and time horizon, so remain committed.


Talk to us

Please do get in touch with us should you have any concerns regarding your investments. We understand that in the present climate you may be feeling uncertain so we are here to help and guide you and ensure that your investment strategies remain on track and right for you.

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